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LOV | U by Avon

Women 2022

Brand
Avon

Description

LOV | U by Avon is a floral fragrance for women. Launched in 2022, this composition was created by Domitille Michalon Bertier and Delphine Lebeau. The top notes reveal raspberry, water flowers, and pink pepper; the heart unfolds rose oil, rosé champagne, and red vanilla orchid; while the base notes close the olfactory pyramid with whipped cream, almond cream, caramelized…

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Quick summary

When to wear it (votes)

  • Winter 14%
  • Spring 37%
  • Summer 26%
  • Autumn 23%
  • Day 70%
  • Night 30%

Key notes

Community

390 votes

  • Positive 69%
  • Negative 13%
  • Neutral 18%
positive reviews 390 community votes
LongevityModerate SillageModerate Best momentDay CharacterFeminine

The olfactory pyramid

A guide to the opening, heart and lasting trail of the fragrance.

The community speaks

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In the collection

Leading answer I own it

1,258 votes

Season

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Leading answer Spring

557 votes

Time of day

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Leading answer Day

304 votes

Each question has its own vote count. You can choose several seasons.

Fragrance profile

About LOV | U

Main accord sweet Year 2022 Gender Women Perfumer Delphine Lebeau · Domitille Michalon Bertier

LOV | U by Avon is a floral fragrance for women. Launched in 2022, this composition was created by Domitille Michalon Bertier and Delphine Lebeau. The top notes reveal raspberry, water flowers, and pink pepper; the heart unfolds rose oil, rosé champagne, and red vanilla orchid; while the base notes close the olfactory pyramid with whipped cream, almond cream, caramelized apple, and cashmere wood.

Fruits, vegetables and nuts Spices Drinks Sweet and gourmand Woods and mosses

How it wears

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Longevity

Leading answer Moderate

241 votes

Sillage

Leading answer Moderate

236 votes

Character

Leading answer Traditionally feminine

249 votes

Value perception

Leading answer Good value

234 votes

Community reviews

25 reviews

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  1. Aquatic and fresh, smells like water flowers with a soft raspberry note; it’s not watermelon but gives a refreshing vibe for the day. Light sillage, ideal for women of any age. Reminds me of Natura’s Acerola e Hibisco, but softer.

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  2. alexnowhere

    Smells synthetic and childish, like dolls, and feels heavy. After letting it settle for a bit, the wood note appears, but the raspberry remains artificial. I only use it to mix with another fragrance to boost that fruity touch.

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  3. SugarPlumFairy

    Captivated me from the first minute. Unique, but I sensed a beautiful jasmine (yes, very rare, jasmine!), then it turned fruity and sweet with a caramelized apple and a creamy addictive phase that I attribute more to nuts than cream. Excellent performance: 5 to 6 hours. Profile: ‘TRES B’. Would buy again without hesitation.

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  4. Good perfume, decent for a young lady. It arrived as a gift for my wife and surprised me. It’s not the holy grail, but it smells rich and feminine. That rose with fruity notes and a spicy touch makes the wearer feel like a clean, neat, well-groomed, kind, and loving woman. I like it and highly recommend it.

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  5. Nice perfume, decent for a young woman. It arrived as a gift for my wife and she was surprised. It’s not the holy grail, but it smells rich and feminine. That rose with fruity notes and a spicy touch. Any lady in this would look clean, polished, well-groomed, affectionate, and kind. I like it and recommend it from the bottom of my heart.

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  6. Connieambrosio

    It’s a floral scent above all else, not too sweet. Ideal for fresh mornings and spring. Super feminine and delicate aroma, like smelling roses but clean and soft.

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  7. I didn’t know such an affordable perfume could be so complete. Exquisite scent that envelops you. Although the notes are blended, it works in both warm and cool climates; for me, it’s great, I love it, and I’ll keep using it as long as it’s available.

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  8. Bought it for the reviews and the pink champagne note. On my skin, I clearly smell the champagne and rose oil. I love it: it’s not addictive or gourmand, but it’s fresh, delicious, elegant, sweet without being excessive, and non-invasive. Versatile for any time and occasion. Long-lasting, though without much projection. Excellent price-to-quality ratio.

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  9. AylenAlfonso19

    After using it as an everyday cheap perfume for months, I feel confident enough to review it. It was a gift, and while pleasant and wearable, I wouldn’t buy it again. Entering the niche perfume world ruined things for me with scents like this. It’s a nice fragrance, a bit strident, dominated by rose oil, and I feel it’s not well-developed; I don’t see it as elegant or delicate. But it has a great price-to-quality ratio and lasts over 6 hours on skin (12 on clothes). If you’re on a tight budget, it’s more than enough.

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  10. Coni Macarena Miel

    I bought it for the cute bottle and cap, and I was pleasantly surprised. As they say, it’s not novel; it feels very similar to Lancôme’s Idole, sorry to its fans, but it’s a stable and pleasant aroma. You can smell the aquatic raspberry, a lovely rose, and a caramelized apple: it’s a sweet and fresh rose. What really caught my attention is the performance: brutal, over 12 hours on skin; I wore it one night and the next day it was still just as strong. On clothes, it lasts forever. The price for this is super good, although it’s not my type; it’s one of the best performers from Avon (I used to be a consultant). Note, I don’t think it’s suitable for summer, sometimes it’s too heavy, and it’s not suitable for evening wear because it’s too common.

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  11. Coni Macarena Miel

    Well, I bought it for the pretty bottle and because it was on sale, and I was pleasantly surprised. Nothing groundbreaking, actually; it’s very similar to Lancôme’s Idole, sorry to its fans, but it’s a classic and pleasant scent. You can smell the aquatic raspberry, a lovely rose, and caramelized apple; it’s a sweet, fresh rose. What really caught my attention is the performance: brutal, over 12 hours on skin. I used it one day and it was still strong the next. On clothes, it lasts forever. I think the price is super good for this, even if it’s not my style; it’s one of the best in performance from Avon (I was a consultant, so I know what I’m talking about). Just note, I don’t think it’s for summer; sometimes it’s heavy, and it’s also not quite right for night because it’s so common.

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  12. danzaesencia

    Bought it because of the reviews and it didn’t disappoint: it’s a raspberry elixir with whipped cream, naughty roses, champagne, and a curious red vanilla against pink pepper. It’s not pretentious or overpowering; it’s fresh, floral, fruity, and sexy. In this heat, it adds a playful touch. What can you expect from these creators!

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  13. danzaesencia

    Thanks to other reviews, I bought it and it delivered. It’s a raspberry elixir with whipped cream, naughty and seductive roses, champagne, and a peculiar red vanilla with pink pepper. It’s not pretentious or invasive. It’s fresh, floral, fruity, and sexy. On these hot nights, it adds a playful touch… what more could you ask of these creators?

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  14. April_ethereal

    I don’t know why aquatic perfumes are always the first thing I notice on my skin… it’s not a bad smell, but those notes are hard for me to handle.

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  15. Dani Mckill

    I like it, but it’s not my favorite: it smells very much of raspberry and nothing else. I didn’t detect any other note, although maybe it’s just me.

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  16. Andrea 🇵🇪 a29

    Didn’t like it the first time, maybe because I expected something bold and intense. Gave it a second chance and I absolutely loved it. It’s delicately sweet but feels fresh, perfect for everyday summer without losing that sweetness. A friend complimented it thinking it was way more expensive. Lasted 4+ hours with good sillage, and at the end it was still sweet, which is rare on my skin. I LOVED IT! UPDATE: wear it in the heat, because in the cold it feels soapy.

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  17. Andrea 🇵🇪 a29

    The first time I tried it, it didn’t convince me—I was expecting something more intense. But I gave it a second chance and… I loved it! It’s a delicately sweet scent that, for some mysterious reason, feels fresh, perfect for everyday summer without losing that sweetness. A friend complimented it, thinking it was way more expensive. It lasted 4+ hours on my skin with a great trail, and it stayed sweet at the end, which is rare since almost nothing lasts on my skin. I LOVED IT! UPDATE: Wear it in the heat; in the cold, it smells like soap.

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  18. I really liked it: it’s fresh, ideal for spring/summer. It’s soft but makes a presence for 3-4 hours and I’ve received compliments. Then it fades and almost disappears, but since it’s affordable and comes in a pretty heart-shaped bottle, it’s worth it.

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  19. It seems like another average fragrance despite the notes. It’s lovely for daily wear, lasts a long time, and has great sillage. To my taste, it’s excessively sweet, it gets tiring and cloying, but it works well and has excellent value for money.

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  20. It’s good, but I’ve smelled similar scents in some room sprays. Nothing extraordinary.

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  21. Katherineloren

    Exquisite, I give it 9/10. On my skin it smells great, you can detect the raspberry, the rose, and a sweet base, I suppose caramelized apple. Good longevity, beautiful and comfortable bottle. I loved it.

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  22. Katherineloren

    Exquisite fragrance! On my skin, it’s very rich; you can taste the raspberry, the rose, and a background sweetness… I suppose caramelized apple. Great longevity and the bottle is beautiful and comfortable. I loved it!

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  23. Tried it today and didn’t like it much, a bit disappointing. I was excited, I love the beautiful and feminine packaging, but the scent wasn’t wonderful. The contents don’t justify the packaging. On my skin it lasted a short while; maybe the heat in Argentina muted it, which happens to me with several perfumes. I should try it better in autumn. What I sense is a potent raspberry, not super sweet but like a raspberry soda (weird, but that’s how I perceive it). At first there’s presence, then it fades and the roses come out, which are what I like most. It leaves a sweet vanilla powder (maybe the whipped cream) with barely any rose and that persistent raspberry. It doesn’t disgust me, but neither does it make me love it or fall in love with it. It confuses me because on my skin it’s three perfumes: one at first spray (strong raspberry), one when it dries down (marked rose), and one at the end (sweet powder). I wouldn’t buy it based on what I felt today, I want to keep testing it in autumn-winter.

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