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Coach for Men by Coach

Men 2017

Brand
Coach
Perfumer
Anne Flipo

Description

Coach for Men by Coach is an aromatic woody fragrance for men. Launched in 2017, this composition was created by Anne Flipo and Bruno Jovanovic. The top notes reveal a vibrant freshness with pear, bergamot, kumquat, lavender, and grapefruit; the heart unfolds a spicy and herbaceous elegance thanks to cardamom, geranium, and cilantro; while the base notes offer a deep,…

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Quick summary

When to wear it (votes)

  • Winter 11%
  • Spring 32%
  • Summer 31%
  • Autumn 26%
  • Day 66%
  • Night 34%

Key notes

Community

4,291 votes

  • Positive 85%
  • Negative 5.2%
  • Neutral 9.9%
positive reviews 4.3 k community votes
LongevityModerate SillageModerate Best momentDay CharacterMasculine

The olfactory pyramid

A guide to the opening, heart and lasting trail of the fragrance.

The community speaks

Compare the results and tap an answer to add your vote.

In the collection

Leading answer I own it

14,190 votes

Season

Choose several

Leading answer Spring

7,291 votes

Time of day

Choose several

Leading answer Day

3,640 votes

Each question has its own vote count. You can choose several seasons.

Fragrance profile

About Coach for Men

Main accord citrus Year 2017 Gender Men Perfumer Anne Flipo · Bruno Jovanovic

Coach for Men by Coach is an aromatic woody fragrance for men. Launched in 2017, this composition was created by Anne Flipo and Bruno Jovanovic. The top notes reveal a vibrant freshness with pear, bergamot, kumquat, lavender, and grapefruit; the heart unfolds a spicy and herbaceous elegance thanks to cardamom, geranium, and cilantro; while the base notes offer a deep, lasting warmth with ambergris, suede, Amberwood, and Haitian vetiver.

Fruits, vegetables and nuts Flowers Spices Green, herbal and fougère Musk, amber and animalic Resins and balsams

How it wears

Compare the results and tap an answer to add your vote.

Longevity

Leading answer Moderate

2,912 votes

Sillage

Leading answer Moderate

2,930 votes

Character

Leading answer Traditionally masculine

2,413 votes

Value perception

Leading answer Good value

2,256 votes

Most talked about

Notes and topics that come up most in 40 reviews.

Have you worn Coach for Men?

Tell us how it opens, how it settles on your skin, how long it lasts and when you wear it.

  1. drakecito

    To start, I think it’s a quite pleasant perfume. It opens citrusy/fruity and, when it dries down, introduces a note in the style of coumarin (tonka bean) and an ambroxan/ambergris base. I especially like the scent after the first 5-15 minutes, where the fruity notes settle, with a very synthetic but I think decently achieved and pleasant pear, along with the sharper and more astringent citrus. In this case, to my delight, the roasted tonka is very controlled. It’s like a potpourri of all the perfumes of this style we already know. There’s a hint of Sauvage, of Chanel Allure Homme Sport, of YSL Y Parfum, and I could go on and on. The difference is that here the perfume is like being in the middle of all of them. That is, it’s not very sweet, not too citrusy, and the ambergris doesn’t stand out above the rest of the notes, etc. It seems fairly well balanced. The performance is like all of these (I don’t include Sauvage): weak and discreet, although it lasts a few hours, especially on clothes. The trail it has is none. Like almost all perfumes of its ‘millennial’ time, it’s soft, discreet, and rather bland. That is, for ‘machos’, but with plucked eyebrows and where chest hair is scarce. Note, understand this as a metaphor. It will please the female sex (generalizing), since it barely smells and they can wear it perfectly, since, like almost all these modern things, despite the poetry they want to sell us and many swallow like lapdogs, it’s totally androgynous. In other words, metaphorically: don’t put too much spice on it, because the choni teenager, normally with big breasts, who Jeremy features in his videos, might not like it. It hasn’t displeased me, in fact, I liked it, but I see it as quite bland, with little character, and weak performance. It’s like having ‘one more’. But I insist, it smells quite good and as other colleagues comment, I see it as versatile.

    • Longevity
    • Fruity
    • Sweet
    • Ambergris

  2. daniiecrowley

    I’ve had this fragrance for almost a year and I’ve been able to try it in every season; the first thing I must say is that it’s a very versatile fragrance. You can wear it to the office, the supermarket, a party, a bar, a dinner, and it won’t look bad; it’s a rich fruity scent that turns slightly woody and masculine, but quite generic and very plain, as happens with many of the blue fragrances that have flooded the market. It opens rich and fruity, but at least on my skin, the longevity is barely 20 minutes for the woods to come out, and in less than an hour it becomes a very close-to-skin scent; sometimes I struggle to smell it. The longevity on my skin is barely 4 hours, which is very fatal for a fragrance that, theoretically, shouldn’t have suffered the 100 reformulations of Le Male or Aqua Di Giò to have such bad performance. My recommendation is to smell and try, as within its family there are better options (which is not a scent that is pleasant to me at all), but searching in perfumeries, websites, or apps, it ends up at a disadvantage because for less money you can acquire something of better quality and longevity, or with a bit more money, acquire something better constructed. (Approximate price in Mexico 1200-1700 Mexican pesos or in dollars between 50 and 80 tentatively). In my personal opinion, I use it because it was a birthday gift, but the bottle runs out and I never plan to see it again.

    • Longevity
    • Fruity
    • Price
    • Woody

  3. charlie85

    I use it for work: easy and nice scent. Smells synthetic but it’s addictive. Effervescent fruity opening. When it dries down, compared to other fragrances, it’s a middle ground between Legend and Legend Red, meaning a Legend that’s a bit fruitier. Usable as long as there’s no extreme cold or heat. Better for day than night; if at night, only for very casual situations. Coach for Men’s longevity is low: 4 or 5 hours, and I struggle to find it close to the skin. It doesn’t have great projection, but I must say I really like its trail during those hours: every time I move, lift my arms, or walk, I feel it very present, a weak but subtle presence; at 4 hours, when I can’t smell it on my skin, it seems to activate with movement. Very ideal for the office. People will smell you, they’ll know it’s you, and you won’t bother or invade anyone. Don’t miss out on giving it a chance just because of its low performance: decant/perfume in the backpack, reapply mid-day, and that’s it. Not everything has to be beast mode. EDIT 2025: it’s not that big of a deal… still a solid 6/10, good perfume.

    • Longevity
    • Fruity
    • Sillage
    • Office

  4. Jorge Serna

    COACH FOR MEN has left me indifferent this fragrance from Coach. In general, it’s a fragrance that fulfills its purpose, smells good. I can even say it smells very good. It opens with a pear fruity note, accompanied by some citrus, which will lose prominence as the fragrance evolves. The pear accord stays present until its dry down, where an amber base comes to the forefront. I also detect cardamom and coriander in its heart phase. The issue is that for me, it lacks personality; I feel it’s somewhat generic, though not entirely bad. In fact, it reminds me of certain scents from the early 2000s. Its performance is average, between 7-8 hours; the first two with medium projection, then gradually dropping to close-to-skin, although always present at distances under a meter. It has its charm. I see it as versatile, for use in moderate climates, excluding extreme heat and cold. Suitable for informal and semi-formal wear. Appropriate for the office and casual outings. Good value for money. Generates compliments.

    • Longevity
    • Fruity
    • Sillage
    • Price

  5. Ale_Vera

    When I tried it for the first time, it seemed very synthetic. I kept testing it, and it smells good, similar to other blue fragrances, but I felt it lasted very little; I didn’t feel its trail for more than half an hour, and it didn’t last more than four hours: total disappointment. Later, I sold it to a friend in autumn without knowing that cool weather would be its strong suit. My friend put it on and couldn’t believe that the same perfume was projecting such a strong trail, so I sprayed a bit of this fragrance; we went out, and it turns out it now projects and lasts decently longer than I was used to. After three hours, it was still projecting, and in the morning, I felt a subtle scent I couldn’t believe. So far, he still uses it and always gets compliments from girls; I wouldn’t buy it again, though, there are better ones, but given the price, it’s worth it. I think it depends a lot on the type of skin of the person using it. It’s good, gets compliments, and projects, which is the main thing.

    • Longevity
    • Sillage
    • Price
    • Compliments

  6. juancar677

    I’m fascinated by it. The fruity opening doesn’t resemble anything else; besides bergamot, it incorporates Japanese fruits like Green Nashi and Kumquat, making it sparkling and striking, notes that linger. Japanese brands would desire a result like this. It’s fresh but with density. It evolves into middle notes of cardamom, cilantro, and geranium, with floral touches. The base, dominated by ambergris, is earthy and floral, delicious sensations. The trail starts at 1.5 meters and fades to 50 cm in a sensual way. Longevity is 8-9 hours. It feels very well-rounded and balanced. Extremely versatile; at night, it can be very significant. I don’t find any resemblance to the ones mentioned. Soft, delicate, and balanced. It explodes in the opening with hyper-realistic notes of East Asian fruits and evolves into other notes that give it a different vibe, more relaxed in its overall evolution.

    • Longevity
    • Fruity
    • Fresh
    • Ambergris

  7. Pabloufum

    Coach for Men is versatile and perfect for daily wear, but I wouldn’t call it a ‘blue’ fragrance; it fits better in the ‘gray’ category. Think Dior Sauvage, Jimmy Choo Man, Prada Luna Rossa Carbon, Creed Aventus, Zara Vibrant Leather, or Montblanc Starwalker. It opens with a fresh, fruity vibe, highlighting blood orange and pear over a clean lavender base. As it settles, sweeter, floral, and woody notes emerge. In the dry-down, suede and ambergris really shine through. It’s rich and masculine without being aggressive. Even though it’s sweet, it’s not cloying; instead, it creates an effervescent freshness and a clean impression. Ideal for casual use and moderate temperatures. The dry-down is very similar to Jimmy Choo Man, but Coach has a more citrusy opening. While neither stands out for longevity, Coach performs better in terms of projection and lasting power on my skin.

    • Longevity
    • Fruity
    • Sillage
    • Fresh

  8. beto_ruiz

    It’s woody, fruity, fresh, and ambered. The scent is very pleasant and easy to enjoy. It starts with a sweet fruity opening, between citrus and tropical notes, slightly sugary, which fades after a few minutes to stay fruity while emerging a cold sensation, perhaps from ambergris or ambroxan, like a drink with ice. After an hour, it softens; woody and slightly floral notes emerge, but the fruity ones remain. It’s versatile and multi-seasonal, though you’ll get more out of it in spring and summer. It projects well for the first hour, then the intensity drops, but it lingers on the skin for a long time (it lasted me about 12 hours). It’s not original, but the scent is well-crafted and pleasant. The bottle is nice, with a gradient from black to light gray; the only thing that worries me is the spray cap to prevent spills; I’m not sure how fragile or sturdy it is.

    • Longevity
    • Fruity
    • Sillage
    • Fresh

  9. Dave moon

    It’s a ‘blue’ fragrance for daily wear, ideal for office workers, though it fits almost any occasion. It has a pleasant fruity sweetness with soft but present sillage and projection. Its longevity hovers around 6 to 7 hours. It works great in spring. At first, the kumquat orange stands out, followed by a sweet pear; it does remind me of Ultra Male by Jean Paul Gaultier, but it’s a lighter, fresher version, compatible enough to wear on the same day. In the heart notes, there’s some lavender that blends quickly into the dry down, which has an ambroxan, musky, and clean touch. You can feel the influence of Sauvage, but it’s much kinder. As for value, it’s an excellent option. Maybe it won’t be everyone’s favorite, but it’s one that always looks good.

    • Longevity
    • Fruity
    • Sillage
    • Sweet

  10. aerl850212

    This fragrance smells very good, super versatile, and has good performance for being an EDT. It’s one of the few fragrances I’ve bought where I can actually detect the different faces of the olfactory pyramid of the notes that make it up. Upon spraying, I immediately detect the volatility of the citrus/fruity notes, very delicious, projecting quite a bit for approx 30 minutes before gradually transforming into a slightly smoky, mildly sweet scent, and finally lasting until the end with an ambroxan and vetiver scent very similar to Dior Sauvage. If this fragrance had much better performance, it would undoubtedly be a perfumery jewel, but for the price, it gives more than it asks for, without a doubt.

    • Longevity
    • Fruity
    • Price
    • Sweet

  11. Boyfrag26

    At first, it feels like a collection of classics from past decades (I’m thinking Azzaro Onyx): soft, amber, and elegant. I’m drawn to its soft yet spicy quality, moderately spicy and fruity. Longevity is decent, lasting about 6-7 hours before fading. Overall, it’s a fresh and spicy cologne for today’s era: bold yet introspective, compassionate but independent. I detect notes of ambergris and pear, which I really like. I’ve read it’s similar to Ultra-male by JPG, but I don’t think so. The coriander note gives it that spicy kick in the background. It’s multi-seasonal, youthful, and casual, and with the right outfit, it doesn’t disappoint; it will definitely steal some sighs.

    • Longevity
    • Fruity
    • Fresh
    • Ambergris

  12. Mikereyvar10

    Coach for Men is delicious and versatile, perfect for daily wear, the office, or school. I’ve tried many perfumes, and this is one of my favorites, not because it’s spectacular, but because it’s well-constructed: not too wild, not like Dylan Blue, and not excessively fresh. It’s a safe bet when you don’t know what to wear. It doesn’t stand out for longevity (5-6 hours), but it feels good and has a rich, subtle yet noticeable sillage. My wife loved it and could still smell it after 7 hours. You don’t notice it much on the skin, but it shows when you move. It’s generic but of good quality; worth it on sale, though always test first. Hardly anyone will dislike it.

    • Longevity
    • Sillage
    • Fresh
    • Office

  13. Jvvvvier_

    Horrible fragrance. I don’t know what’s going on because I can’t smell it; if it weren’t for buying it at my trusted perfumer, I’d doubt its authenticity. It’s somewhat citrusy, but I had to reapply it three times in three hours with 10 sprays just to catch a faint trail. The only thing I noticed was a terrible ambroxan. It’s a super generic scent, smells like aftershave, and it feels like a rip-off that they’re selling it in retail stores for $90 like it’s nothing. Please go for the Y by Yves Saint Laurent if you want something delicious. I’ll leave this for the gym or sell it because I truly didn’t like it at all.

    • Longevity

  14. I tried it in-store and knew within two seconds it was my signature scent; I’ve smelled over 300 perfumes and nothing else in this category is as charming… But I told the saleswoman I’d come back to see how it evolved on my skin (basically just to be thorough, since I was already head over heels) … and oh surprise, she wasn’t lying. In 15 minutes, 85% of the scent was gone. Nothing from Eau de Fraîche to the original Aqua di Gio has ever been this fleeting… What a shame… sometimes you don’t understand why they make things so hard, and the final step that would catapult them, they just let slip away.

  15. El_Doctor

    A perfume for daily use, that classic ‘blue’ scent that smells good without bothering coworkers. People will like it or not, but it has an incredible projection right when you step out before fading to about 6 hours. Smells very much like lavender, and for me, it can be a good substitute for Dior’s Sauvage EDT, which is now ridiculously expensive—more costly than olive oil. They don’t smell the same, but they serve similar functions; while Dior is better, Coach works for everything. The downside of these perfumes is that they’re not a 10 in anything, but they let you wear them every day without worry.

    • Longevity
    • Sillage
    • Price
    • Lavender

  16. Hectorcas

    I revisited this fragrance, which at one point was one of my favorites. I stopped using it because it’s true that it doesn’t last more than 6 hours on skin and is only felt strongly for about 2 hours. Despite its performance, I think it’s a recommendable fragrance. It has a charming fruity aroma that, when it dries down, turns woody. It’s a versatile fragrance because it has fresh notes but also sweet tones, so I consider it can go well in any climate, although I’d say more for spring-autumn, especially during the day. I give it a 7.5/10.

    • Longevity
    • Fruity
    • Fresh
    • Sweet

  17. I loved it, it’s fresh, sexy, masculine, versatile… they say it’s similar to other fragrances, but I haven’t confirmed it yet. It has that pear sweetness, bergamot, grapefruit, sour orange… its touch of amber and flowers gives me a woody sensation, wow, it’s very good for my nose and skin. A rich tickle when it dries down. Haven’t used it on clothes yet, will check how it changes. Scent: 8.5, price: 8, longevity: 8.

    • Longevity
    • Fresh
    • Price
    • Sweet

  18. Blue fragrance, generic. It smells good but lacks distinctiveness. I wouldn’t recommend it as a signature scent. As a blue scent, it doesn’t even compete with market leaders like YSL Y, Sauvage, Dylan Blue, or Bleu de Chanel. If you’re looking for something blue, versatile, and characterful, go for Salvatore Ferragamo’s Acqua Essenziale Blu: cheaper and more reliable. This perfume should cost around $25.

  19. I started with low expectations but was pleasantly surprised by the smell. It’s an aquatic floral masculine opening, very rich in the first hour before turning fully aquatic, reminding me of Bvlgari Aqva. It does its job, is versatile, but I recommend using it in summer or warm climates. Lasts the normal amount for its price. In summary: Scent 8/10, Presentation 10/10, Longevity 8/10, Sillage 7/10.

    • Longevity
    • Sillage
    • Price
    • Summer

  20. Nelson.Lopez

    Not very original; a sweet and citrusy blend that doesn’t make you feel special. However, the quality sets it apart from mass-market synthetics. It’s a great gift due to its design and the capless closure system. Smells similar to Jimmy Choo Man but wins on aesthetics. Lasts about 5 hours, perfect for fresh spring mornings. Recommended for ages 30-45 for casual or office wear.

    • Longevity
    • Fresh
    • Sweet
    • Spring

  21. Urielnoriega19

    Excellent fragrance, though it depends on the batch you get. Early batches lasted 8 hours, but lately I’ve tried some that don’t even reach 5. Worth having in your collection to alternate on casual days with your other scents. It should be cheaper now than when it launched; just make sure the batch is close to the creation year and you’ll enjoy it a lot.

    • Longevity

  22. PierreN

    This is a great perfume in my collection; it smells very masculine and elegant. I like to wear it in cool climates, like in spring. To me, it’s very similar to Jimmy Choo Man, which I also own, about 95% to my liking. On my skin, it lasts about 6 hours, which is formidable. I give it 9.5/10. A great aroma, modern, elegant, and gentlemanly. Easy to like.

    • Longevity
    • Spring

  23. Matimanri28

    It’s an easy scent to like, but it doesn’t last at all. I put it on and get maybe 30 minutes of projection max. Don’t buy it for the price; I’d rather buy a bunch of Axe that last way longer. Recommendation: don’t waste your money on this perfume; it lasts nothing. For the $40 I paid, there are much better and longer-lasting alternatives.

    • Longevity
    • Sillage
    • Price

  24. Isaac Blanco

    Rich, fruity, fresh, and sweet, so it works in both cold and heat. The 2019 batch lasts up to 8 hours with 6 sprays and projects consistently at 30 cm; even at a dance, it was still present. Scent 8, longevity 9, projection 7, price 9. Update: now it only lasts 4 hours unless I use 3 sprays; I don’t understand why.

    • Longevity
    • Fruity
    • Sillage
    • Fresh

  25. byrgertidesson

    I bought this during a trip to the USA. I don’t find much resemblance to the Choo version (only vaguely in the opening), but it is identical to Jafra’s J-Sport… fresh, woody, and spicy right away. Honestly, it doesn’t seem like a good buy for the price; in my opinion, J-Sport projects better and lasts longer.

    • Longevity
    • Sillage
    • Fresh
    • Price

  26. LePréféré

    I didn’t expect much since I bought a cheap tester, and honestly, I absolutely loved it. It easily lasts 6 hours on skin and 7-8 on clothes. Sometimes I can’t smell it, but every now and then it releases bursts of a clean scent that reminds me I’m wearing it. Totally worth it, and I got it for around $35.

    • Longevity
    • Price

  27. ThetioLui

    It’s very much in the spirit of the original Cool Water, but brighter and more energizing. I didn’t dislike it at all—in fact, I didn’t, even though I’m not a huge fan of aquatic scents. A good option for summer, though we’ll have to see how it holds up in cooler temperatures or air-conditioned spaces.

    • Summer

  28. brokeron

    Fresh, fruity, citrusy, with a spicy twist. I love it. Easy to wear and super versatile, from sport to night outs. Projects well without being overwhelming and lasts long for a fresh scent. I’ve already received two compliments in a few days. Scent 9, trail 7.5, longevity 9, price 9.

    • Longevity
    • Fruity
    • Sillage
    • Fresh

  29. migue31416

    It’s a fragrance that delivers; you smell clean because it literally smells like some fabric softeners or detergents (just with a slightly more complex aroma). People will like smelling like this, even if it’s a bit generic. In my case, I like that fruity tone that characterizes it.

    • Fruity

  30. I tried it for the first time at a mall and liked the smell; shortly after I bought it, and while the scent didn’t fully convince me at first, I’ve received several compliments. That said, it lasts quite a bit: with about 10 sprays on clothes and skin, it lasts 9 to 10 hours.

    • Longevity
    • Compliments