Tag-Him by Armaf

Smells very synthetic at first, with a pleasant masculine touch that later turns cloying and cardboard-like, with a peppery sting. If you’re looking to smell like Bleu de Chanel without spending a fortune, Club de Nuit Iconic is the best option.

This beast has a quick alcohol opening, then explodes into citrus (bergamot, grapefruit, lemon) with ginger that gives it character. Within this citrus, spicy, and marine backdrop, fresh, spicy, and herbal mint emerges, along with earthy vetiver and patchouli. Then lavender blooms, competing with the mint. In the base, a salty touch, cedar, and sandalwood add refinement and creaminess, becoming more powdery. It’s fresh, clean, and beautiful—an DNA I absolutely love. Compliments come in, and its performance is surprising: lasts 11-12 hours on skin and projects moderately for the first 2-3 hours. It’s versatile, ideal for spring, fall, and summer. Economical, exquisite, and highly recommended; surely no man will dislike it.

In particular, I love this DNA to wear all the time. It doesn’t last or project as much as we’d like; if you’re a fan of the Bleu de Chanel EDT, you know what I mean (just and necessary). It’s citrusy, spicy, clean, and beautiful, with a youthful yet formal vibe. There are thousands of perfumes with this scent; you just have to find the one you like best. It brings compliments.

I bought this perfume not because it was a Bleu de Chanel inspiration, but looking for a good citrus. While it is, there’s a note I don’t like that gives it a plastic smell when it dries. If you experience the same, better use Lanvin L’homme.

Like the Bleu de Chanel but less intense. It’s super light, barely there.

Tag-Him aims to mimic Bleu de Chanel but at a bargain price. The first spray smells like that familiar citrus-woody blend, though here the balance is more intense and sharp, with a black pepper note giving it a more aggressive vibe. The opening is closest to the original: fresh, with lemon and grapefruit evoking cleanliness and modernity. As it dries, lavender and ginger add spices, but they’re a bit rougher than in the original. The patchouli and cedar base gives it body, though it feels less refined. Decent performance for 5-6 hours, moderate sillage, and versatile for daily wear. It lacks Chanel’s sophistication, but it works as an affordable alternative; retailers will notice the ingredients aren’t as rounded.

To be honest, it smells like a sharper, more synthetic version of Bleu, but for the price, I think it’s quite competent. The opening is the most grating part for me, but once it dries, the scent is quite pleasant. It lasts and projects enough; you won’t flood a room, but it doesn’t stick to your skin either. As an affordable fragrance, it’s good; I got mine for about $22.

Calling this a ‘copy’ of Bleu de Chanel is a total joke. The latter is elegant, fresh, refined—you can tell it’s high quality. A truly memorable fragrance. This Tag Him is memorable too, yes… but it smells awful. Synthetic, metallic, and it’ll remind you you’re doing laundry. Spray it on one arm, smell it, then go to the laundry room and grab that ‘Bolivar’ lemon-scented detergent. You won’t notice the difference.

A very low-quality version of Bleu de Chanel Eau de Toilette, with grating and extremely synthetic citrus notes.

I’d define this as a fragrance that’s ‘just right’ for what you pay and what it’s trying to emulate. Definitely it resembles Bleu, though I notice it’s a bit sweeter and fruitier. The opening smells alcoholic, citrusy, and fruity; after 15 minutes, it settles into sweet, fruity woods. I feel it lacks the depth Chanel has, but it’s very pleasant. I wouldn’t recommend it for extreme heat due to the woody notes. The only thing I didn’t like is that I can’t smell it after about 3 hours (I suspect it’s my imagination, as it happens to me often). Overall, it’s the most accessible clone of Blue de Chanel; I haven’t tried the CDN Iconic, but I assume it’s better (though its price is inflated by hype). Longevity: 5-6 hours, no doubt it lasts longer on others. Projection: 2 hours, good, nothing impressive. Scent: 8/10 if it’s similar to Bleu, just a bit less dense and sweeter. Price: 9/10, very economical and fair (I wouldn’t pay more than $30).

I don’t get why people like this. It smells like cheap, synthetic lemon bathroom air freshener. It’s piercing and low quality, nothing more.

It smells great and is super comfortable. Its longevity is scarce during the day, but it lasts longer at night. It’s very versatile and masculine; I wear it mostly at night. I recommend it for special dates.

I bought it as a gift; I hesitated due to the price, but it was a surprise. As time passes, it smells richer: at first citrus, then pink pepper, ginger, lavender, and that effeminate touch. It’s super masculine, versatile, and evolves. I think it projects really well; wherever you go, they’ll smell it. It’s not for daily wear, but for night or special events. I love it; it has all three B’s.

I absolutely love this perfume, and so does my wife. The Eau de Toilette lasts 6–8 hours and projects well. It’s exquisite: the top notes are citrusy and mentholated, and once it dries down, it smells truly delicious. I didn’t detect the metallic scent others mention. It holds its own against Chanel Bleu. I recommend it for night outs, but it’s also versatile enough for daytime wear.

Armaf’s Tag Him: Undeniably resembles the Bleu de Chanel, but there’s a big difference. Tag Him feels more powdery and plastic, though it becomes much more pleasant in the dry-down, revealing a modern, subtly masculine scent. Although the notes are artificial, they don’t clash; it delivers on scent, projection, and longevity. It’s an all-rounder: office, school, gym, or date, and you won’t be left behind. It’s good, high-performing, economical, and reliable. It’s not a head-turner, but you’ll smell good. Scent: 8.0. Projection: moderate but noticeable for 2 hours. Longevity: approx. 6 hours. Recommended.