Homem Elo by Natura

I almost didn’t buy it because of the notes listed, but I’ve learned not to trust Fragrantica, as there’s a strong olfactory bias from many people, especially young ones who only know trendy scents. I found it great: it has a fresh, persistent lavender that feels clean. In the dry down, there’s a slight sweet, vanilla-like aroma, very subtle, probably from the tonka bean and praline notes. The lavender is there from start to finish.

I’m young and usually prefer sweet, marine, fruity, vanilla, and woody perfumes with oud, something with a mature character. But this perfume is weird: it smells like an old man’s cologne, like those typical floral body creams for older ladies. It’s quite vintage; if you’re under 30 and a fan of sweet and fruity scents, this Homem Elo won’t be for you. It smells too floral and has a vintage style. I don’t hate it, but I don’t love it either; its performance is average, lasting 4-5 hours with medium-low projection for about an hour and a half. It doesn’t smell bad because in the dry down it leaves that clean, soapy scent, like just out of the shower, impossible to say it smells bad, but it’s not flattering or very novel. I give it a 6.5/10. Not a blind buy. Not formal, less party or nightwear; I see it for daily use, going to work, or at home for lunch or a barbecue with friends in summer or spring.

Homem Elo is a woody fougère EDP, exquisite and very pleasant; it smells of clean, mature, sparkling lavender with a dark touch. It opens with wild lavender and pepper; the heart features lavender, vetiver, patchouli, and cypress; the base has cedar, amber, and praline. Longevity is very good, above average. Projection: noticeable easily for 2 to 3 hours, then gradually fades. Sillage: leaves a trail on the sides of almost a meter and behind for a meter and a half. Aura: felt around you at a meter or a meter and a half and accumulates in enclosed spaces without bothering anyone, quite the opposite. Lasts more than 8 hours on skin and over 24 on clothes. I recommend it for all climates and occasions, except sports because it’s elegant. I think it’s for those over 25. I recommend it blindly if you’re looking for an elegant, pleasant, and aromatic signature scent. Personally, I loved it for that dark, clean lavender; it projects what it should, lasts for the day, and stays on clothes; it’s among the best from Natura.

Fresh perfume; I was surprised by its longevity, still getting bursts of scent at 8 hours. Perfect for the office and heat, not invasive, great value for money.

The opening is very bad, but after 10 minutes the magic begins; it has the exquisite dry down of Sauvage. Jewel.

To start, this is a super formal scent; no shorts or sportswear allowed; it goes from casual to elegant. The opening is intense: the lavender explodes and lasts for hours before settling into a clean, sustained dry-down. Then it blends woods and powdery citrus, ending in a soapy, sticky trail. Imagine walking through a forest after days of rain, where the humidity amplifies the scents of earth and spices. WARNING: DO NOT SPRAY IT ON CLOTHES OR THE LAVENDER WILL BE SUFFOCATING.

I like it. Typical men’s fragrance, spicy and fresh, though the notes are a bit tiring to the nose; however, it has great longevity.

It’s a fresh, lavender/aromatic/mossy scent with interesting projection that you can definitely notice, but it’s not groundbreaking; you can find similar scents in low-cost brands like Gigot or Bagues, and it resembles Antonio Banderas’s original ICON. It projects a mature, fresh, and masculine profile that grabs attention. It’s not a massive olfactory masterpiece, but it has presence. It’s versatile, ideal for everyday wear or work so you can keep smelling it all day.

If it has any resemblance to Tom Ford’s Beau du Jour, I’d say it’s the version for the masses, due to the price and because the lavender, which is key in the formula, doesn’t feel as high-quality as Caron’s Lavande or Pour Un Homme. Maybe it’s because its scent sits in a herbal context and feels a bit loud. But once it settles, it improves, landing in the realm of ‘barber shop EDTs,’ in the same league as Brut & Cia but without falling into old-man territory. I think that saves Elo from harsher criticism; it smells like a classic updated for today, quite pleasant and without rancid oriental trails. I own Beau du Jour and use it occasionally because applying it reminds me of its price, so this could be an alternative to complement it or for those who want something similar to the expensive stuff without breaking the bank.

I can’t agree with Master Pollo. Homem Elo seems crazy to me; I’d say it now surpasses the Tato or they are neck-and-neck. If there were a lavender caramel, that would be its scent. I’m surprised by the negative reviews. I find it very versatile, especially during the day, but it could easily work at night if you don’t have another option. It’s first on my list of perfumes to buy next.

I can’t agree with Master Pollo. Homem Elo seems crazy to me; I’d say it now surpasses Tato or they’re neck and neck. If there were a lavender caramel, that would be its scent. I’m surprised by the negative reviews. I find it very versatile, especially during the day, but at night it would work fine if you don’t have another nighttime option. It’s first on my list of perfumes to buy next.

I’ve been waiting a long time for them to launch this here in Mexico, so I had high expectations (thinking I’d find something totally new and disruptive). While it smells clean and fresh, this time it fell short on longevity and sillage: I’ve had it on for two hours and can barely perceive it beyond my personal bubble. It definitely reminds me a lot of Essencial Supreme (the red bottle), which I tested and loved so much that I bought two bottles (and I did it just in time because they discontinued it); I still prefer Supreme a thousand times over, without a doubt.

I tried it in Brazil and have a 1 ml sample: a rich perfume, extremely potent and long-lasting. Pure lavender.