Bross London Gold by Fragancias Cannon

I know someone who loves this fragrance, and honestly it’s a delight: it resembles the aroma of a good wine, combined with dried figs; it’s masculine but sweet, enigmatic, exquisite. It has a super economical price in Argentina and also excellent longevity. More than recommendable for the cold seasons, both day and night.

It’s really an unusual perfume for a man, but I like it. It’s a rose, but accompanied by some sweet and woody tones that, for some reason, make the rose not smell like women’s perfume. It’s nice, for an older gentleman, I’d say. It lasts well and projects for an hour; for the price, it’s fine, but you have to try it before buying it because not everyone likes it.

To all of you who say, ‘Buy it blind,’ ‘Pay for it in installments’—just leave people alone, you undercover sellers. NEVER BUY BLIND; try it two or three times before buying. These people who tell you to buy only want to make their money at your expense. I’ll test the perfume, and I’ll post the review after trying it without buying.

I’m at the stage of expanding my collection. I tried it at a pharmacy, and with the discount they had, it came to 23,000 pesos (July 8, 2026). It’s pleasant, rich, long-lasting; what I can’t find is an occasion to wear it, even though these are scents that I particularly like. I agree it’s not a good blind buy, and I’ll add that the scent doesn’t match what you’d expect from the colors of the packaging/bottle.

Bross London Gold and Giesso o1 are the two best men’s perfumes from the Argentine industry. Not a blind buy. I’m fascinated by both, each in its own aromatic line. The Bross is something I haven’t smelled in other brands. To me, it’s a sweet grapefruit that, at the end of the fragrance, smells powdery, and its floral side is very rich; it lasts quite a while on the skin, about 5 hours.

When they launched this perfume, every Argentine reviewer with any relevance came out to hype it, which makes me think Fragancias Cannon most likely slipped them some cash. The reviews ranged from it being a low-cost masterpiece, niche quality for next to nothing, a must-buy, to others that were a bit more cautious and made it clear that it wasn’t a blind buy and that the profile was somewhat polarizing. No reviewer came right out and said they didn’t like it and didn’t recommend it. However, in the comments, many said it was garbage, that it “smelled like an older lady’s perfume.” So I took the trouble to try it when I stopped by the town pharmacy. Well, it’s true: it smells like the perfume your grandmother might wear when she goes to the hairdresser. I thought there couldn’t be anything worse than this, until they released the Kevin Dubai… but that’s another story. Ultra-synthetic rose resting on damp wood and, in the background, a bit of chocolate, like the sauce they put on a Grido ice cream. Barely a touch of citrus in the opening, which lasts no longer than a sigh. It reminded me of the Roby spray my grandmother used. I can’t talk about performance because as soon as I could, I scrubbed the area where I had applied it with a brush. I find it hard to understand how anyone could like it, even though I have some “complicated” perfumes in my collection. But hey, tastes are tastes. What I take most from the experience is starting to open my eyes about Argentine reviewers: they’re the most desperate for money, and they’ll sell you water from a puddle if there’s a bill involved. Zero consideration for their followers.

I bought it blind—NOT RECOMMENDED—and at first I hated it. It was pure rose, with a smell like truffles, dampness, old-lady cream, grandma. For men? I thought. I was almost embarrassed to give it as a gift. But after a few months, I tried it again, and it was like Arabian perfumes that oxidize: the scent rounded out, the grapefruit came through in the opening—a pink grapefruit, very ripe—and along with the sandalwood, it cuts a little into the dominance of the rose, which at first was almost total. Recommended? It depends. I like it, but I don’t find many occasions to wear it. Is it powerful? For its price, it’s a great perfume, fairly oriental, and you have to LOVE the rose note… if not, don’t buy it.

This is a fragrance I recommended to a friend, and he thanked me because the perfume itself is a banger and the price is laughable. That said, the smell has its nuances, and it’s not one of those super simple, fresh, crowd-pleasing scents. It’s a grapefruit + lightly spiced rose blend with a woody part that gives it its masculinity. Projection is very good—you can smell it without needing to be very close to the person wearing it—and it lasts a long time (7/8 hours, give or take). All occasions, ages 20+, and it’s winter/fall/spring nights because it’s fairly dense; even though the grapefruit might give you an idea of freshness, it doesn’t go the simple fresh route. The downside: it’s everywhere in Argentina—I smelled this on the bus, at the gym, walking down the street, etc. It’s also not an easy scent to like. The upside: ridiculously cheap price, more than good projection/longevity, and a smell that has no clones as far as I know.

When I was just getting started in the world of perfumery and wanted to buy fragrances to grow my collection and compare them (well, I think I still do), I came across Bross London Gold. I went to a perfume store in my neighborhood, the kind that doesn’t carry designer or Arabian fragrances, and the girl working there, very helpfully, started smelling them with me. None of them caught our attention until we both smelled something different there, and it turned out to be the winner. I hadn’t heard of Bross London yet, nor did I know they made perfumes, so I wasn’t influenced at all. After using it for a while, I can say a few things: -It’s a scent that doesn’t go unnoticed, to me very masculine, spicy, and floral. I personally still like it a lot, but I can understand if someone says it reminds them of a cleaning product. -I’ve come across people who literally LOVE it and others who think it’s ugly. There isn’t much middle ground. It’s the favorite of one of my coworkers, and that’s saying a lot since the collection has grown quite a bit. -Its performance, compared to the cost of the perfume, is absurd. I can still smell it on skin after 8 hours and on clothes for days. Much more than some that can cost four or five times more. For me, it’s one of the best perfumes for its price that I’ve tried during this time. I’m sure that if, instead of Bross London, it were a bottle from another brand, more than one person would rave about it.

A perfume that I detest on an aromatic level but that is a performance BOMB, especially for the absurd price it has. A real monster made in Argentina. A lot, a LOT of saffron smell, a very creamy and powdery rose that really smells like a heavily made-up lady, and an artificial intensity that almost makes me nauseous. It absolutely must be tested before buying.

When I was just starting out in the world of fragrance and wanted to buy scents to grow my collection and compare them (well, I guess I still do), I came across Bross London Gold. I went to a perfume shop in my neighborhood—one of those that doesn’t carry designer or Arabic fragrances—and the girl working there, very helpfully, started smelling them with me. None of them caught our attention until we both sensed something different right there, and it turned out to be the winner. I hadn’t heard of Bross London or even known that they made perfumes, so I wasn’t influenced at all. After wearing it for a while, I can say a few things: -It’s a scent that doesn’t go unnoticed, very masculine to me, spicy and floral. I personally still like it a lot, but I can understand if someone says it reminds them of a cleaning product. -I’ve met people who literally LOVE it and others who think it’s ugly. There isn’t much middle ground. It’s the favorite of one of my female coworkers, and that’s saying something since the collection has grown quite a bit. -Its performance, compared to the cost of the perfume, is absurd. I can still smell it on my skin after 8 hours and on clothes for days. Much more than some that can cost four or five times more. For me, it’s one of the best value perfumes I’ve tried in this time. I’m sure that if instead of Bross London it were a bottle from another brand, more than one person would rave about it.

ROSES IN THE MEMORY. Strong grapefruit opening, spicy and floral. Then it settles, leaving a loud floral combo of roses and saffron over a woody base. It’s an oriental, woody, dark floral. Polarizing and challenging in its scent. Its performance surprised me: it projects well for the first hour and lasts at least 4-5 hours. On clothes, it clings as hard as a TV in a nursing home. Its inspiration? The owner of Bross was amazed by an unknown perfume on a trip to England, kept the scent in his memory, and tried to reproduce it once back in Argentina. The result? An interesting and distinctive offering, very accessible for what it offers (around 17 USD for 100ml), available at the corner drugstore, and a small source of national pride.

It’s really a strange perfume for a man, but I like it. It’s a rose accompanied by sweet and woody tones that, for some reason, make the rose not smell like a lady’s perfume. It’s nice, for an older gentleman, I’d say. It lasts well, projects for an hour, so for the price it’s fine, but you have to try it before buying it because not everyone will like it.

A perfume that I detest on an aromatic level but that is a BOMB of performance, especially for the absurd price it has. A real monster made in Argentina. Lots of LOT of saffron smell, a very creamy and powdery rose that really smells like a heavily made-up lady, and an artificial intensity that almost makes me nauseous. It absolutely must be tested before buying.