Perfumer
Sileno Cheloni
Sileno Cheloni is an internationally renowned perfumer who felt a deep passion for the art of fragrances from an early age. As he grew up, he was drawn to the world of scents and embarked on an educational journey that would give him the necessary foundation to excel in his craft. Cheloni studied the complexities of perfume creation, exploring the scientific and artistic aspects of the field, which later would shape his unique approach to perfumery.
"Como mi color: azul apacible. Mi religión es o blanco o negro en los productos y en mi ropa, pero el azul apacible es el color de un cielo sombrío. Un poco como me siento yo. No sombrío por el color del cielo, sino porque parece pensativo, tal como soy yo, siempre en mis pensamientos. A veces me encuentro solo en una soledad saludable, aislado. Estoy bastante dentro de mí mismo, introvertido, a pesar de que mi trabajo tiene que ver con la gente y tengo que expresarme. Pero en mi vida privada, diría azul apacible". - Sileno Cheloni
Sileno Cheloni’s career is characterized by his dedication to the art of fragrances. He has traveled extensively between East and West, sourcing the rarest raw materials and creating an "olfactory library" of more than two thousand refined essences. Cheloni’s pursuit of excellence and innovation has led to the establishment of his own laboratory in the heart of Florence, where he continues to craft fragrances.
Some of his most popular fragrances include A La Russe Rouge, Aquaflor Firenze La Habana and Aquaflor Firenze Aphrodisya.
Cheloni takes into account the emotional and spiritual aspects of scent. He believes that perfumes serve as a means of self-discovery, allowing individuals to reconnect with their inner being and awaken hidden memories. This philosophy informs his creative process and guides him to develop fragrances that evoke powerful emotions.
His inspirations are rooted in his travels, his appreciation of the ritual aspects of life, and his connection to the natural world. He is particularly drawn to the color "azul apacible", which symbolizes his introspective nature and reflects the meditative quality of his work.
