Perfumer
Mathilde Bijaoui
Mathilde Bijaoui was born in Paris, carrying a dual heritage of her father’s vibrant North African culture and her mother’s traditional French education. She inherited both traits, which shaped her personality and creativity. From an early age, Bijaoui’s father introduced her to the world of cooking, where she developed a keen sense of smell while exploring various ingredients in the market. This exposure to different aromas sparked her fascination with fragrances.
Bijaoui’s passion for fragrances grew after a visit to the Osmothèque, the international perfumery conservatory in Versailles. Upon discovering the renowned perfumery school ISIPCA, she decided to pursue her dream of becoming a perfumer. Bijaoui completed two years of chemistry studies before enrolling at ISIPCA.
In 2004, Mathilde Bijaoui joined the prestigious fragrance company MANE, initially working in Bar-sur-Loup before moving to Paris in 2005. Known for her crisp and pure style, Bijaoui has created a variety of fragrances for various brands such as BDK Parfums, Bentley, Betsey Johnson, Charriol, Deborah, Dolce & Gabbana, DSQUARED², Ermanno Scervino, Etat Libre d'Orange, Giovanna Antonelli, Jacomo, Jean-Louis Scherrer, Jo Malone London, La Martina, Lalique, Lilly Pulitzer, Mami Wata, Milano Fragranze, Neotantric, NEZ, Parfums Marco Serussi, Penhaligon's, Police, Pozzo di Borgo, Roberto Cavalli, Roger & Gallet, Salvador Dali, Souleiado, Tous, YesForLov, Yves Saint Laurent and Zadig & Voltaire.
Among her most popular creations are Jo Malone London Myrrh & Tonka, BDK Parfums Gris Charnel, Etat Libre d'Orange Tilda Swinton Like This, Lalique Hommage à l'Homme Eau de Toilette and Jo Malone London Scarlet Poppy Intense.
Mathilde Bijaoui’s approach to perfume creation is deeply rooted in her childhood experiences with her father, which nurtured her love of gastronomy and the world of senses. This background has inspired her to create fragrances that play with materials, textures and emotions, resulting in a distinctive, crisp and pure style.
Bijaoui’s inspirations come from her personal experiences, her diverse cultural background and her love for the world of senses. She wants to enchant everyday life by capturing the essence of emotions, memories and stories through her fragrances. Her collaborations with various brands demonstrate her ability to understand and reflect the unique identity and essence of each brand in her creations.
