Perfumer
LARCHITECT
Yann Derriennic, alias LARCHITECT, embodies authenticity, boldness, and quality. After starting out as a beatmaker, dancer, and graffiti artist from the northern Paris suburbs, he draws inspiration from urban culture. LARCHITECT is the artistic director and self-taught nose behind the brands he creates: BYRON PARFUMS, Parfums de rue (P2r), and NOHO EMANI. As a self-taught perfumer, he creates his fragrances alone, like a musical composition, note by note, with the firm determination to make them original, addictive, and powerful. His ambition is twofold: to break the codes of perfumery while preserving the legacy of the master perfumers of Grasse, the world perfume capital, where he creates his fragrances.