Firma 1 by FIRMA
Men Women 2026
Description
Firma 1 by FIRMA is an olfactory creation from the Spicy Woody family, designed for men and women. This new fragrance, launched in 2026, has been signed by perfumer Manuel Alejandro. Its olfactory pyramid unfolds with a top of tobacco, cherry, and bourbon whiskey; a heart evoking tobacco, patchouli, honey, and maple syrup; and a warm, persistent base of tobacco,…
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The olfactory pyramid
A guide to the opening, heart and lasting trail of the fragrance.
The community speaks
Compare the results and tap an answer to add your vote.
In the collection
Leading answer I own it
58 votes
What do you think?
Leading answer Love it
32 votes
Season
Choose severalLeading answer Winter
58 votes
Time of day
Choose severalLeading answer Night
39 votes
Each question has its own vote count. You can choose several seasons.
Fragrance profile
About Firma 1
Firma 1 by FIRMA is an olfactory creation from the Spicy Woody family, designed for men and women. This new fragrance, launched in 2026, has been signed by perfumer Manuel Alejandro. Its olfactory pyramid unfolds with a top of tobacco, cherry, and bourbon whiskey; a heart evoking tobacco, patchouli, honey, and maple syrup; and a warm, persistent base of tobacco, oak, vanilla, and fir.
Fruits, vegetables and nuts Woods and mosses Sweet and gourmand Spices
It may remind you of
Ranked by what the community voted.
More from Manuel Alejandro
How it wears
Compare the results and tap an answer to add your vote.
Longevity
Leading answer Very long-lasting
30 votes
Sillage
Leading answer Room-filling
29 votes
Character
Leading answer Leans masculine
34 votes
Value perception
Leading answer Fair price
31 votes
Most talked about
Notes and topics that come up most in 10 reviews.
Featured review The most detailed of the latest reviews.
Have you worn Firma 1?
Tell us how it opens, how it settles on your skin, how long it lasts and when you wear it.
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Sir Akhine
Brutal tobacco fragrance that accompanies you from the first spray to the very end. Very well balanced by the cherry and that touch of liquor that holds it all together. Bestial performance and premium quality. The transitions are perfect and enhance that warm feeling it leaves you with. If you care about getting compliments, here they are: it projects a lot and lasts hours; people come up asking what you’re wearing. In short: a masterpiece, well-made, and suitable for all occasions. A pleasure to wear, and it will surely fill you with compliments. (I have two bottles of the first batch). Cheers.
Hugo Cuenca
What can I say about this beast of a perfume? It’s been a joy to follow Antonio and Manu’s project month by month. It delivers on every promise: an incredible quality beast mode at a ridiculous price. The opening is juicy but quickly shifts to a darker, liquor-soaked side. The liquor doesn’t smell like harsh alcohol; it’s there to support, sweeten, and pave the way for the star: tobacco. It’s a very smooth, ultra-high-quality tobacco with dry, toasted nuances but nothing aggressive. It’s handled with such delicacy that I think even non-tobacco fans will enjoy it. Over time, licorice emerges—a facet that depends on the day, sometimes more noticeable than others. Add to that a chocolatey patchouli that accompanies the whole vibe. Then the scent sweetens with resinous notes (imagine maple honey). It doesn’t go full gourmand, but it does add richness and warmth. It’s a fragrance to enjoy from start to finish, a clear sign of perfect structure. In its final dry-down (one of my favorite phases), it leaves a dark vanilla with a touch of tobacco and woods that is absolutely delicious. Considering the composition, ingredients, personal taste, beast-mode performance, and exclusivity, it has secured a top spot in my collection.
Azor84
Fortunate owner of this gem. To be completely honest, it’s among the best I’ve ever tried. The perceived quality is unmatched. Speaking of nuances, the unfolding smells like pure craftsmanship: inherent warmth, dry sweetness, and density adjusted to the millimeter. Firma 1 evokes something illustrious and distinguished, yet very modern and timeless. There are perfumes that are a pure delight, and this is one of them. Its great performance goes hand in hand with that balance: used with discretion, it will never be strident. I wear it to the office, meetings, dinners, and dates, and it always delights, generating comments and compliments. Good perfumes are often given a human shape: Firma 1 is well-understood maturity. A gentleman with his own style, confident, calm, educated, who never loses his composure or disrespects, always being a pleasant company. Someone you’d love to spend time with.
Sir Akhine
Brutal tobacco fragrance that stays with you from the first spray to the very last note. Perfectly balanced by the cherry and that liquor touch that keeps it going all night. Beastly performance and premium quality. The transitions are flawless, enhancing that warm feeling it leaves on you. If you care about getting compliments, here they are: it projects massively and lasts for hours; people come up asking what you’re wearing. In short: a masterpiece, well-made, and perfect for any occasion. A joy to wear, and it will surely fill you with compliments. (I have two bottles from the first batch). Cheers.
Caracal
Top-tier quality fragrance with perfectly balanced notes; I’d define it as the ideal James Bond scent: gentlemanly, intensely masculine, and commanding. It’s been a huge hit in my circle. Projection and sillage are nothing short of remarkable. Huge congratulations to the dream team of Antonio from Fraganceando Madrid and perfumer Manu, a true phenom.
Caracal
Top-quality perfume with notes perfectly blended, which I could define as the ideal fragrance for James Bond: gentleman, very masculine, and authoritative. It has been a huge hit in my circle. Projection and trail are more than notable. Congratulations to the joint project of two stars: Antonio from Fraganceando Madrid and Manu, the perfumer, a phenomenon.
Azor84
Lucky owner of this gem. To be completely honest, it’s one of the best I’ve ever tried. The perceived quality is unmatched. Speaking of nuances, the development smells like pure craftsmanship: its own warmth, dry sweetness, and density dialed in to the millimeter. Firma1 evokes something illustrious and distinguished, yet very modern and timeless. There are perfumes that are pure delight, and this is one of them. Its great performance goes hand in hand with that balance: used with discretion, it will never be overpowering. I wear it to the office, meetings, dinners, and dates, and it always turns heads, generating comments and compliments. Good perfumes are often given human form: Firma1 is maturity understood. A gentleman with his own style, confident, calm, educated, never losing his composure or being disrespectful, always a pleasant company. Someone you’d love to spend time with.
Dollar1986
Firma 1 is a true beast mode in terms of projection and longevity. Its opening is an explosion of cherry with liquor, reminiscent of Kilian’s intense and fruity scents, but with its own twist that gives it a unique character. This initial note is powerful and rich, grabbing attention from the very first second. As it settles, the cherry softens but never disappears. What takes center stage is an impeccable quality blond tobacco, reminiscent of opening a metal tobacco tin: a dry, slightly warm aroma, interwoven with a soft vanilla that adds a subtle sweetness. It’s a sweet tobacco without being cloying, with a woody, almost creamy background. The base features a licorice note, adding an aniseed, dark, and mysterious touch. The combination creates a complex structure where every note is perfectly balanced, without losing intensity or sophistication. This perfume is powerful and long-lasting. It’s not for those seeking discretion; Firma 1 is for the bold, for those who want to make a mark, a fragrance that is a statement. With impressive longevity and enviable projection, it’s a scent that lasts hours, evolving while maintaining that warm and enveloping essence. If you’re a Kilian fan, Firma 1 won’t disappoint; it has everything you love from that house with an original touch that sets it apart.
Dollar1986
Firma 1 is a genuine beast mode in projection and longevity. The opening is an explosion of cherry and liquor, reminiscent of Kilian’s intense, fruity aromas, but with its own unique twist that gives it character. This initial note is powerful and rich, grabbing attention from the very first second. As it settles, the cherry softens but never disappears. What takes center stage is an impeccable quality blonde tobacco, reminiscent of opening a metal tobacco tin: a dry, slightly warm aroma, interwoven with a soft vanilla that adds a subtle sweetness. It’s a sweet tobacco without being cloying, backed by a woody, almost creamy foundation. The base features a licorice note, adding an aniseed, dark, and mysterious touch. The combination creates a complex structure where every note is perfectly balanced, maintaining both intensity and sophistication. This perfume is powerful and long-lasting. It’s not for those seeking discretion; Firma 1 is for the bold, for those who want to make a statement—a fragrance that declares its presence. With impressive longevity and enviable projection, it lingers for hours, evolving while keeping that warm, enveloping essence. If you’re a Kilian fan, Firma 1 won’t disappoint; it has everything you love from that house with an original touch that sets it apart.