Lattafa Perfumes Fragrance news
Lattafa introduces Fearless: tobacco and cocoa with a passion fruit opening
Fearless is Lattafa's new men's fragrance: passion fruit, cocoa and tobacco in a 100 ml eau de parfum added to its catalog in October.
Lattafa has a new tobacco fragrance: Fearless. The Emirati house combines that note with passion fruit and cocoa in a 100 ml men’s eau de parfum whose official catalog page was published on October 1.
The olfactory pyramid
A guide to the opening, heart and lasting trail of the fragrance.
Passion fruit, cocoa and a tobacco base
The opening brings together passion fruit, grapefruit and juniper berries. Cocoa, lavender and cinnamon follow: Lattafa’s description highlights the contrast between the cocoa and the aromatic freshness of this heart.
Tobacco arrives in the base, accompanied by cedar, patchouli and benzoin. The brand presents it as the element that gives Fearless its character and credits the woods with a smoky depth.
Lattafa also suggests pairing it with other fragrances in its catalog: over Asad Bourbon or Asad Elixir for a richer blend, or under Vanilla Freak or Fire on Ice for a warmer result. It is the company’s suggestion for those who practice layering, applying one fragrance over another.
A bottle with a stone-like look
The design combines a cylindrical body and a tall cap with a matte finish reminiscent of stone, in gray, brown and greenish tones. Between them, a gold piece reproduces rows of bricks that narrow at the center, where “Eau de Parfum” appears.
The name Fearless appears in Arabic and in Latin characters on the body, with the Lattafa signature near the base. The decoration covers the entire bottle, leaving no view of the liquid.
Format and availability
Fearless comes in a 100 ml bottle. The official store listing shows a price of 175 Emirati dirhams. That is the United Arab Emirates catalog price; we still do not have a confirmed arrival date at American perfumeries.
Fact sheet
Fearless
- Brand
- Lattafa Perfumes
- Family
- Woody aromatic
- Concentration
- Eau de parfum
- Launch
- 2026
- Gender
- Men
- Sizes
- 100 ml
Accords
Where to buy
Official site lattafa.com
Fearless Lattafa Perfumes
- 100 ml
Official United Arab Emirates store: 100 ml eau de parfum, 175 Emirati dirhams. Check purchase and shipping terms for the United States.
Written by
Pablo Iriarte
Staff writer · Niche perfumery and raw materials
Pablo Iriarte writes about niche perfumery, raw materials and Middle Eastern houses. When a brand highlights an ingredient, he explains where it comes from and the role the house says it plays in the composition, sticking to what the brand has made public.
See all their articles 4 articles

