Daniel Subotic

Daniel Subotic is the creative force behind Mirisanno, a Swedish niche perfume house that he founded in 2024. A self-taught perfumer, Subotic began exploring fragrance creation as a hobby in 2020, dedicating four years to mastering the art of scent composition. His passion for fragrances led him to create Mirisanno, a brand whose name comes from the Serbo-Croatian word “Miris” (aroma) and the Italian “Anno” (year), symbolizing a timeless “Aroma Year”. Based in Halmstad, Subotic designs and manufactures all of Mirisanno’s perfumes by hand, emphasizing affordable, high-quality unisex fragrances. His first perfume, Estate, was released on May 3, 2024, followed by Fading Sun (October 25, 2024), Blue Escape (December 23, 2024), Peach Fever (April 25, 2025) and Those Summer Nights (June 19, 2025). As the sole owner of Mirisanno, registered on March 28, 2024, he has built a growing presence in Sweden’s fragrance community, using social media platforms such as Instagram (@mirisannoparfums) and TikTok (@mirisanno.parfums) to showcase the brand. Subotic’s work reflects a blend of creativity and craftsmanship, with each perfume crafted to evoke emotions and experiences, from citrus and floral profiles to amber and fruity notes. His entrepreneurial journey and commitment to accessible luxury have positioned Mirisanno as an emerging name in niche perfumery.